Why DIF is a different broker?


We always say we are DIF for “different”, because our activity revolves around your personal interests, not specific products. Unlike other brokers, we are not obsessed with you “carrying out trades” so we can enhance our profitability. Our business model is based on something quite simple: happy clients in the long term and growing together. We are prepared to help you plan your finances in the medium and long-term, with the purpose of achieving specific goals, such as retirement, your kid’s university, moving house, or whatever it is, and therefore, getting what you propose to.

To provide this service, we base in two fundamental pillars: Technology and Customized Relationships. Each DIF Client, whatever its equity or income level, is appointed its own Private Broker. It is always the same professional, who shall be your representative and the one responsible of advising on subjects related to savings and investment, according to your personal situation and needs. In fact, the first step in our company is always to appoint your Private Broker.

The Private Broker is our key, a professional who knows you and knows your long-term objectives and, with them in mind, makes suggestions and answers doubts, always looking after your interests.

Thus, knowing the Client, and your personal and financial features, as well as your needs and objectives. This way, the Private Broker can help you to plan your financial future with the products that adjust better to your features and needs, but it is always the Client who chooses how to invest. You may carry out by yourself regular trades on our DIF Freedom platform, but your guide in DIF will always be your Private Broker.

The other fundamental pillar to provide our clients with the best saving and investing solutions is technology. Therefore, DIF continues partnering with providers from different areas to continue innovating and ensuring clients access to better efficiency and quality, both in the information provided and in the access to global markets. All of this makes us a broker adapted to the modern era, so dynamic and demanding. We are a DIFferent broker.